Category Archives: Lead Generation

You are missing critical lead information!

The experts have spoken. Shorter lead capture forms provide the highest sign-up rates. But if you are stopping at First Name, Last Name, Email, and Phone, you won’t be able to leverage these leads in any intelligent way in your … Continue reading

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Have You UNOPTIMIZED Your Marketing Campaigns Yet?

Yes, you heard me right… UN-optimize them. If you are like most companies with good marketing strategies, you focus on getting the right ROI, lead targets, and marketing demographics into your campaigns. You often start life casting a wide net … Continue reading

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Video Sales Tip: Using Data (and Humor) to Improve Leads for Sales

Stop me if you’ve heard this one. A sales guy runs up to a marketing lead generation guy and says, “We need to stop buying ‘this campaign!‘ I just got off the phone with ‘this lead,’ and it’s all wrong … Continue reading

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Top 4 Marketing & Sales Tips for Lead Gen. in a Bad Economy

Managing your company’s lead flow is more important than ever. With the recent hit on the stock market, talks of a double dip recession and the increase in unemployment rates and corporate bankruptcies, companies are pushing harder to do more … Continue reading

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Simple and Affordable CRM Finally Arrives for Small Business

Today, we’re excited to announce a new addition to the Campaigner brand: CampaignerCRM. CampaignerCRM joins sister brand Campaigner Email Marketing as a new CRM solution that combines sales full-featured CRM and email marketing functionality into an affordable, easy-to-use service. Now, … Continue reading

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