Category Archives: Marketing Tips
5 Tips for Creating More Sales with Email Marketing
Now, more than ever, sales people have direct access to a variety of tools to help them be more responsible for their own successes. Email marketing tools are one of the best touch points for existing customers, or to wake up prospects … Continue reading
17 Tips to Maximizing Your Email Marketing Success
Permission-based email marketing has a higher return on investment than unsolicited email, direct mail, or traditional advertising and has revolutionized the way we do business. Backed by measurable results, studies show email marketing is the marketing tool of choice for … Continue reading
Have You UNOPTIMIZED Your Marketing Campaigns Yet?
Yes, you heard me right… UN-optimize them. If you are like most companies with good marketing strategies, you focus on getting the right ROI, lead targets, and marketing demographics into your campaigns. You often start life casting a wide net … Continue reading
Selling Styles: Art or Science (A Love Story)
I love my job. My primary responsibility is to create LEADS. In my career, I’ve created a few hundred thousand quality leads to be distributed across an array of sales teams. With numbers of this scale, the main issue that … Continue reading
Top 4 Marketing & Sales Tips for Lead Gen. in a Bad Economy
Managing your company’s lead flow is more important than ever. With the recent hit on the stock market, talks of a double dip recession and the increase in unemployment rates and corporate bankruptcies, companies are pushing harder to do more … Continue reading